Alec Scheiner was named President of the Cleveland Browns, the team announced today.
Scheiner joins the Browns after spending the previous eight years with the Dallas Cowboys, including the last five as Senior Vice President and General Counsel. In his role, Scheiner will oversee all aspects of the Browns’ day-to-day business operations, including in-game stadium enhancements and local TV/radio broadcasting. Scheiner will start with the Browns on January 7.
In addition, as Executive Vice President-Business Operations, Bryan Wiedmeier will transition into a new role in which he will now work closely with CEO Joe Banner, focusing on long-term strategic planning for the organization, including stadium projects and other capital endeavors.
“I want to thank Jerry Jones, Stephen Jones and the entire Dallas Cowboys organization for giving me my start in the National Football League and making my eight years there some of the most rewarding of my professional career,” Scheiner said. “I am looking forward to this challenge with the Browns, which I view as a tremendous opportunity to start at the ground level with a new and exciting leadership group. Jimmy Haslam and Joe Banner have a great vision of what they want the Cleveland Browns to become and I am grateful to be able to be a part of it. The Browns are an iconic franchise with an outstanding fan base and tradition. Together, we hope to do incredible things for the organization and Northeast Ohio.”
“We are extremely excited about the addition of Alec to our team,” said Browns Owner Jimmy Haslam. “For many years the Cowboys have been a leading innovator among NFL franchises, and Alec played an integral role in this success. We are confident that his expertise will be a tremendous asset, not only for our organization but our fans as well.”
“Our objective is to build the Browns organization with the best people in their respective fields, and we believe the hiring of Alec is indicative of this goal,” said Browns CEO Joe Banner. “Alec brings a wealth of experience and knowledge in many facets with one of the most successful franchises in the NFL. For our fans that come to the game, we want to continually enhance their experience at the stadium. We also want to fulfill the great demand out there for locally produced Browns programming, both on television and radio. We look forward to having Alec lead the way for us in these areas.”
Scheiner joined the Cowboys in 2004 as General Counsel. In that role he oversaw all legal aspects of the team and the Joneses’ outside business ventures as well as the planning, financing, construction and marketing of Cowboys Stadium. He was promoted to Senior Vice and President and General Counsel in 2008, when he took a lead role in the business operations of the team, including business planning, budgeting, human resources and football analytics.
In 2010, Scheiner was named to the Sports Business Journal’s prestigious “Forty Under 40” list.
Scheiner, who grew up in Lower Merion, Pa., attended Georgetown University, where he earned his degree in economics and Latin American studies in 1992. He went on to earn his J.D. from Georgetown Law School in 1997.
From 1997-2004, Scheiner worked for the international law firm of WilmerHale, where he advised on various sports transactions. He was a lead advisor on the purchase of the Baltimore Ravens by Steve Bisciotti, the relocation of the Charlotte Hornets to New Orleans, in addition to the partial sales of several other professional sports franchises. During his time at WilmerHale - where he worked for current Baltimore Ravens President Dick Cass - he did outside legal work for the Dallas Cowboys.
Scheiner is currently on the board of directors of Legends Hospitality, the concessionaire, sales and marketing company owned by the Dallas Cowboys and New York Yankees, which was formed in 2008.
Alec and his wife, Nadya, have a daughter, Norah (6), and two sons, Rafe (3) and Max (8 months).