Browns & Tide: Loads of Hope

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Browns & Tide: Loads of Hope


Tide is offering free laundry services to the families of Front Line Responders. 

Pack up your dirty laundry and either drive to your nearest Tide Cleaners storefront or request home service pick-up at participating locations. To find a location visit

This is an extension of Tide Loads of Hope, which is being operated by Tide Cleaners. In 2005, Procter & Gamble Company launched Tide Loads of Hope to provide much-needed laundry services to families affected by Hurricane Katrina. Since that time, Tide Loads of Hope has washed more than 70,000 loads of laundry for more than 50,000 families impacted by disasters across the U.S. and Canada. This is the latest extension of the Loads of Hope program to help frontline responders across the country during this time.

Frontline responders eligible for free services include paramedics, doctors, nurses, hospital and medical staff, medical researchers, police officers and firefighters. Immediate family include next of kin or individuals that share the same household address.